Title:
21st Annual Workshop on Medical Communications: Defining the Future of Medical Communications
Date(s) And Time(s):
Mar 14 2010 8:00AM - Mar 17 2010 5:00PM
Location:
JW Marriott Camelback Inn Resort & Spa
5402 E. Lincoln Drive
Scottsdale, AZ 85253
Interest Area(s):
Medical Communications,Medical Writing,Regulatory Affairs,Clinical Research
Overview:
Nine exciting, interactive breakout sessions on topics essential to medical information, medical liaisons, and contact centers
Preworkshop Highlights
Sunday, March 14
• Core Curriculum – Full-day session 8:00 AM-4:30 PM
Separate registration is required.
This program is specifically designed to meet the needs of individuals new to pharmaceutical industry-based medical communications. Those who have been in this function for less than 1 year would gain the most from attending.
• Afternoon Tutorials – 1:30-5:00 PM
Separate registration is required.
– Medical Science Liaisons
– Literature Searching/Medical Writing
– Evidence-based Medicine
– Practical Applications of Biostatistics
Workshop Highlights
Monday, March 15
• Opening Session – Health Care Reform Update
• Appropriate data sources: Evidence-based medicine versus alternative sources
• Breakout sessions for field-based medical liaisons (interactions with academia and MSL 2009 survey results), contact center (handling of product recalls, and emerging technology), and headquarters-based medical communications (sharing information between companies, and promotional review)
• Welcoming reception featuring speed networking
Tuesday, March 16
• The future of medical communications
• Leadership and professional development
• Podium and poster pearls
• Breakout sessions on customer insights, compliance, and sales training
• Evening reception featuring professional poster presentations
Wednesday, March 17
• Regulatory Review
• Medical communications experience with Risk Evaluation and Mitigation Strategy (REMS)
Learning Objectives:
At the conclusion of this workshop, participants should be able to:
· Demonstrate core competencies in industry-based drug information practice for both field-based and headquarter-based; verbal and written responses; provision of on-label and off-label information; medical and scientific literature evaluation; regulatory and legal applications; and scientific balance versus fair balance
· Discuss important and recent developments regarding health care reform and regulatory guidance related to medical communications
· Recognize medical communications involvement in job functions such as promotional review, REMS, training, compliance, and referencing
· Assess the current landscape for field-based medical communications, and identify ways to enhance their ability to interact with academicians
· Discuss the do’s and don’ts of dissemination of off-label information
· Identify obstacles and opportunities on the horizon for medical communications, and potential ways to benefit from both
Target Audience:
Professionals who work in the following areas:
· Medical communications
· Medical liaisons
· Medical information
· Medical call center environment
· Industry, academia, and government
Event Code:
10006
Contact Information:
WORKSHOP INFORMATION
Contact JoAnn Boileau, Program Manager, Phone +1.215.442.6175, Fax +1.215.442.6199, or email JoAnn.Boileau@diahome.org