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In-Sourcing, Out-Sourcing: Where Do We Go from Here?

Track:
Medical Communication, Medical Writing, and Medical Science Liaison

Day & Time:
June 17, 1:30PM - 3:00PM (Pacific Standard Time)

Session Number:
263

Room Number:
32AB

Level:
Intermediate

Type:
Session

Title:
In-Sourcing, Out-Sourcing: Where Do We Go from Here?

Chair(s):
Helle-Mai Gawrylewski, MA
Senior Director, Medical Affairs and Alliance Management in Medical Writing
Janssen Research & Development, LLC, United States

Description:
Outsourcing of medical writing and medical information activities has been increasingly common as large and small pharmaceutical companies look to conserve internal resources, secure additional expertise, and lower overall cost. Establishing successful external relationships comes with new challenges as resourcing models evolve. It’s a myth that any project can simply be passed off to any external service provider, no matter the location, without maintaining oversight, training, and support of many types. This session will update on long term success factors like partner selection, relationship type, and quality monitoring. First, asking the right questions and getting the right answers are key. Once the partner is in place, what kind of relationship works well? Some ideas about a model that leverages successful practices and communication strategies will be covered. Equally important is maintaining quality in the project deliverables. What aspects need to be in place, such as measuring quality to maintain quality, compliance, accuracy, and the customer experience?

Learning Objective(s):
Discuss preparing an request for proposal (RFP) and what questions to ask; Using a co-sourcing model with different level of responsibility; Explain how to define, evaluate, and improve quality.

Presentation(s) & Speaker(s):
Crafting the Right Questions to Get Useful Answers From Prospective Medical Writing Supplier Partners
Lauren Sobocinski
Associate Director, Business Development
Synchrogenix Information Strategies Inc., United States

Co-Sourcing: An Outsourcing Paradigm Poised for Growth
Gurparkash Singh, PhD
Principal Medical Writing Scientist
Janssen R&D LLC, United States

Quality in Outsourced Medical Information
Richard T. Lippincott, RPh
Executive Director
PPD, United States