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Adapting and Refining Technologies within Medical Information to Drive Innovation

Track:
Medical Communications

Day & Time:
March 11, 1:30PM - 3:00PM

Room Number:
Ballroom Salon G

Type:
Session

Title:
Adapting and Refining Technologies within Medical Information to Drive Innovation

Chair(s):
Leena Jindia, PharmD, MS
Director, Medical Information
Janssen Scientific Affairs, LLC, United States

Description:
This session will explore the elements of innovation within Medical Information critical for meeting the evolving needs of our technologically advanced customers. New tools and systems utilized to deliver Medical Information will be presented. Speakers will discuss enhancements to the Medical Information websites such as unique awareness campaign involving third-party external partnerships and globalization to drive consistency. Furthermore, we will review innovative electronic methods for capturing customer inquiry in a rapid manner.

Learning Objective(s):
Identify and explore technologies such as instant messaging and video chat being used within Medical information
Discuss strategies for globalization of the medical information site – One medical Voice website
Explain the medical information website awareness via external third party partnerships
Discuss an innovative electronic way to handle unsolicited request for Medical Information

Presentation(s) & Speaker(s):
Adapting and refining Technologies Within Medical Information to Drive Innovation
Natalie Groves
Senior Manager
Pfizer Inc, Canada

Adapting and refining Technologies Within Medical Information to Drive Innovation
Monica Mody
Director Medical Information, Oncology
Bristol-Myers Squibb, United States

Adapting and refining Technologies Within Medical Information to Drive Innovation
Marie-Ange Noue, PhD
Proj. Manager, Drug Safety/Medical Information, Deputy Local Drug Safety Officer
EMD Serono, Canada

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